by Dirk Andersen
Do you want to get more traffic into your sites? Well, a good way to do that is by embedding back links to your pages in articles that you write and submit to various online sites. Before you get too excited, you need to realize that this approach works spectacularly when done intelligently.
It isn't your cash, but your time, that you will have to spend authoring your articles and then getting them into the big pool of e-zine lists and article directories out there. Yes, it is a big task but it doesn't have to be if you acquire an article marketing submission tool and put it to work. And these are very available through the Internet, and you can get some of them without spending a dime.
When you start writing, keep in mind that you not only want an interesting and quality article, but you want to include key words and phrases that will indicate to your reader the market area you occupy. You should also figure in any strategies you have learned regarding search engine optimization. Finally, you want to make sure that your article is rich in the sort of information that will impress other authors that here is a resource too good to pass over. When you are satisfied with the article, load it into your article marketing submission software, and press "Submit".
Is there a problem with this? Oh, yes. If you submit the same exact article text to every existing article directory site, you may not get the plethora of back links you were expecting to get. The top search engines are designed to detect duplication of content and to back link only the "original".
Is there a solution for this? Yes, although it may not be the most attractive of solutions. Keep up the submissions but submit only one time for each unique article you write. This eliminates the duplication, and assures that you will get your back link for the article. It will take a long time, but eventually, if you submit at least one unique article per week, you will end up with a ton of back links to your website.
Alright! Now, you are champing at the bit to write those articles and begin to reap the rewards of increased traffic through your website. And, well you should. Just the same, you need to keep some perspective. First of all, you are liable to wait a long time before you see any uptick in your traffic. Secondly, for those who have had some experience with this approach, you may remember it working well for you then gradually tapering off in its effectiveness. Let's face it: the Web changes how it operates over time, and such changes can affect a lot of things, even your particular back link strategy.
About the Author:
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